Beer Brand Identity for The Craft Beer Exchange in Keighley
Taking a clean and simple approach I based the framing shape on a top-down view of a beer bottle top. The typeface is strong and geometric to create a solid lockup.
Early on, we decided that the logo should be able to be used as a badge, sticker, stamp or beer mat. Having this kind of versatility means CBE can use the logo in a number of creative ways across their packaging, advertising and merch.
![](https://i0.wp.com/oakfold.co.uk/wp-content/uploads/2020/09/Safe-margin@3x.png?fit=800%2C509&ssl=1)
![](https://i0.wp.com/oakfold.co.uk/wp-content/uploads/2020/09/logo-use@3x.png?fit=800%2C502&ssl=1)
![](https://i0.wp.com/oakfold.co.uk/wp-content/uploads/2020/09/palette@3x.png?fit=800%2C545&ssl=1)
![Craft Beer Exchange Logo](https://i0.wp.com/oakfold.co.uk/wp-content/uploads/2020/09/logo-top@3x.png?fit=1787%2C917&ssl=1)